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Meet Marc, a 30-year-old entrepreneur dwelling in Bali. He’s launched 20 startups; most didn’t work out, however 7 did generate profits. His largest hit? ShipFast, pulling in about $55,000 a month. Let’s learn the way he did it.
What’s your backstory, and the way did you give you the concept?
I graduated from Pc Science in 2016 and didn’t apply for a job. As an alternative, I consider I used to be Mark Zuckerberg and constructed a secret app for a 12 months. I by no means launched it.
I felt horrible, so I moved to South Korea and created a VC-backed startup with a buddy. We raised $100,000 to foretell the value of flight tickets (reverse engineering ticket pricing). It was one other flop.
Bored of massive concepts, I began mini-projects to hopefully make a dwelling on the web in 2018. I created a SaaS that also pays the payments right now after 5 years (about $600/month).
I moved to Bali and stored engaged on tiny initiatives nevertheless it wasn’t rising. I used to be making about $1,500 in 2020.
In late 2021, I found Indie Hackers, and my life was remodeled. I’ve all the time felt alone constructing apps in the dead of night. Discovering the group of makers who construct in public was an enormous turning level.
Within the final 2 years, I shipped startups like a madman (16 startups). Doing the identical factor again and again, I spotted I might promote my startup codebase to ship sooner. That’s how I created ShipFast.
Describe the method of launching and rising the enterprise.
Now I’ve over 50,000 followers on Twitter, product launches get extra consideration however the course of is all the time the identical
1. Make a novel launch video, like this one.
2. Create a Product Hunt launch
3. On launch day, make a tweet with the video and hyperlink to Product Hunt.
4. On launch day, launch in every single place else (Reddit, Indie Hackers, Hackers Information). I made some guides for these platforms in my newsletter.
Nothing fancy. Rinse and repeat.
What has labored to draw new clients?
1. Viral launch movies just like the one above
2. Engineering-as-marketing: free no-signup instruments that promote the principle product
3. A rattling good headline on the touchdown web page
What are your plans for the long run, and what are you presently engaged on?
I’m working full-time on ShipFast and ByeDispute. I’m additionally getting ready a course to assist makers create viral launch movies.
What platform/instruments do you employ for your online business?
My $60,000/month solopreneur enterprise prices $183/mo:
– Internet hosting → Vercel $20/mo
– Database → MongoDB $7/mo
– Analytics → Believable $30/mo
– Publication → Beehiiv $99/mo
– Assistant → Co-Pilot $10/mo
– Advertising → Twitter + Typefully $17/mo
Do you will have any recommendation for different entrepreneurs who’re simply beginning out or need to get began?
1. Keep away from SaaS, subscriptions and free plans
2. Construct a really small model of your startup and launch it with a purchase button, customers will construct the remainder of the product
3. Doc the whole lot on Twitter, as a result of in case your startup flops, you’ll nonetheless develop an viewers. That may provide help to for future initiatives.
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